Merchandising blends are the engine on which GrapheneHC runs. There is no limit to the amount of merchandising blends you can create - or what can be used in a blend. Product attributes like price, size, and in stock can be used along with site metrics such as popular, trending, average basket adds and more. Along with this you can plug in an external data feed to add any further metrics you want into your blends. GrapheneHC uses the selected blend to determine your product display sequence, ensuring the right type of products are shown every time.

Merchandising strategies are essentially containers for all your merchandising effects - blends, templates and deployment rules. Strategies can be deployed across full categories, results and product recommendations. You can set default strategies and also activate further strategies with triggers - onsite actions or referring URL's creating highly customer experiences.